Rosetta Getty Fall 2019 Ready-to-Wear
Anniversary collections often make designers misty-eyed about seasons past, and inspire a kind of recap. Rosetta Getty didn’t bother with any of that as she looked toward her brand’s fifth birthday. Instead, she decided to throw a party. Taking a somewhat different tack than usual, with her latest artist collaboration she bounced off the work of photographer and conceptual artist Kayode Ojo, in particular the series of nightlife photos he showed last year at Paula Cooper Gallery. Echoing Ojo’s subversive take on the party-picture genre, Getty decided to put her own backwards twist on a familiar fashion concept: Rather than day-to-night dressing, Getty went for night-to-day looks, imagining a woman who, as she put it at her presentation day, “has been out all night partying and goes straight to work.”
In practice, that concept translated into a handful of daywear pieces executed in formal fabrics, like a cinch-neck blouse in satin or a zip-up turtleneck dress in sparkly Lurex, and another handful that were adaptable in some way, such as trousers and skirts with long zips that could be used to change the silhouette of the garment. (Or, in the case of a vest-dress hybrid, its function.) Meanwhile, though the collection boasted its share of luxuriously cozy knits, a house signature, Getty tacked to a somewhat sharper tone than in most of her previous outings. Much of her customary diaphanousness was eschewed in favor of straight lines, and painterly color gave way to earth tones, often combined within graphic checks. Indeed, the one pop of color here was in the collection’s chambray blues and its patchwork denim items, but even these had a coolly neutral tone. Overall, despite the party girl inspiration, these clothes had a rather businesslike mien. Perhaps Getty was adhering to another common practice among anniversary-celebrating designers: Trying something new as they look ahead.